Instead, they are told to design a beach accessory with an eye-catching poster to promote their product, which they then have to pitch.

Business was good, and she had television slots lined up to promote her product.

Consumer protection law requires stars to disclose if they have been paid to promote a product, otherwise they risk giving a misleading impression that a post represents their personal view.

Adverts on social media posts involving payment to promote a product or where goods are received in return should be clearly stated.

Some companies and organizations expressly commission video games to promote a product or service.