He finds evidence for this failure of will in architects who privilege ecological soundness over aesthetic considerations, and in those who advocate less travel in order to reduce carbon emissions.

However, aesthetic considerations are not the only reasons why this and many other wind turbine scams should be strongly resisted.

Aesthetic considerations were no longer the primary conceptual basis of design.

The function of the building would be the dominant factor, aesthetic considerations, though present to some small degree, being quite minimal.

The analyses bear on aesthetic considerations as well as on the implications behind the imagery and text.