And that way, you do get to 2-5 billion of free advertising.
Times, Sunday Times
The retailer has had years of free advertising without exhibiting much enthusiasm for the 25 billion market.
Times, Sunday Times
The son tweets their progress as little blue birds fly up like free advertising on screen and crowds come a-slavering.
Times, Sunday Times
He described it as an 'amazing piece of free advertising'.
The Sun
For retailers, this equals brilliant free advertising.
Times, Sunday Times