This gives the big name a personal interest in offering enthusiastic support, because it is to his or her continuing financial advantage.

The world No 2 had chosen to kick off his crowdfunding investment portfolio in areas of industry that he had a personal interest in.

But after the previous night's run-in on the bridge, I felt a more personal interest in the case.

Each show will have a guest presenter focusing on a particular sphere of personal interest.

Their remuneration is usually linked to maximising immediate profits without regard to the long term, and their personal interest, therefore, is to sell.