单词 | inertia selling |
释义 | > as lemmasinertia selling inertia selling n. the supply of goods to persons who have not requested them, in the hope that the recipients will not take the necessary action to refuse them. ΘΚΠ society > trade and finance > selling > [noun] > selling method or technique > types of branding1913 cross-selling1919 mass marketing1920 supermarketing1940 hard sell1945 market testing1947 sales drive1951 soft sell1953 rack-jobbing1954 switch selling1960 cold selling1961 telesales1962 telemarketing1963 loss-leading1964 test-marketing1964 pyramid selling1965 inertia selling1968 overselling1968 bundling1969 oversell1969 rack job1969 bounceback1970 party plan1973 sale-leaseback1973 up-marketing1975 sellathon1976 upselling1977 cold calling1978 cold call1980 network marketing1981 ambush marketing1987 green marketing1988 relationship marketing1988 freemium1994 e-tailing1995 1968 Times 25 Apr. 14/3 Mrs. Butler..asked if the President of the Board of Trade would take powers to control inertia selling campaigns... She deplores this exploitation of inertia sales promotion... It will be difficult for people who are subjected to inertia selling. 1970 Times 13 Jan. 4/6 The Daily Mail reported on the banning..of inertia selling advertisements... Inertia selling was the practice by which companies sent unsolicited goods, then pestered people for payment if they were not returned. 1970 New Statesman 13 Feb. 217/1 Now the Consumer Council is urging another dairy monopolist to abandon the practice of slipping homogenised milk, at 1d extra on to doorsteps.., and billing for it if it is accepted. The company denies that this is inertia selling, but does it matter what you call it? 1972 Guardian 14 Oct. 1/4 Disreputable trading practices which victimize the housewife. Among these are ‘inertia selling’ and ‘pyramid selling’. < as lemmas |
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