motivationaladj.

1931 L. T. Troland in Psychologies of 1930 460 Narrowly and popularly conceived, motivational psychology would be concerned primarily with ‘motives’, but broadly and scientifically considered, it deals with all of the determinative functions and dynamics of mind.

1940 Q. Rev. Biol. Dec. 403 These conventional categories proved satisfactory only so long as each individual was looked upon as a discrete action-centre without intimate motivational connections with others of his species.

1970 Nature 26 Sept. 1369/2 Investigations of animal learning usually include motivational components which activate and direct behaviour to relevant goals.

1985 Stud. Eng. Lit.: Eng. Number (Tokyo) 128 His model..still seems to offer an exciting technique for the derivation of primary, and perhaps heavily concealed, motivational structures of literary works from a more or less impersonal description of their surface features.

1968 Amer. Math. Monthly 75 324 Mr. Simplex Saves the Aspidistra..an introductory and motivational film with Leon Henkin and others, on odd and even numbers.

1972 N.Y. Times 31 Aug. 55/1 The ‘Dare to Be Great’ motivational course.

1989 M. Ross Claims of Feeling 313 The experience of beauty is not only highly motivational, setting in train a search for more similar experiences, it also establishes a model for effective learning.

2000 Daily Mail (Electronic ed.) 29 Dec. His motivational speech to staff last year was preceded by the theme tune from Mission: Impossible.

1957 V. Packard Hidden Persuaders i. 8 These motivational analysts..are adding depth to the selling of ideas and products.

1995 Plain Dealer (Cleveland, Ohio) (Nexis) 21 Dec. 7 e Motivational analyst James Vicary set up hidden cameras in supermarkets, hoping to fathom shoppers' inner states.

1959 Times Rev. Industry Nov. 4/2 The copywriter has been joined by the art director, and round them have formed phalanxes of executives and research departments and motivational consultants.

1975 U.S. News & World Rep. (Nexis) 27 Jan. 53 Last February, a 35-year-old man saw his business as a motivational consultant to large companies collapse.

1963 Horizon (U.S.) July 36/2 The beau idéal of all motivational selling is the use of language to conceal the absence of thought.

1984 Amer. Banker (Nexis) 18 Sept. 14 This year approximately $250,000 will be allocated to sales training. This includes time management, territory management, and motivational selling.

1951 Public Opinion Q. 14 837/2 Sociologists could be used as consultants in such problems as labor and morale, experimental psychologists in motivational research.

1960 Sunday Express 12 June 14/5 ‘You are not typical,’ say the Motivational Research boys.

1971 E. Dichter Motivating Human Behavior 3 Some people begin to question the manipulative nature of motivational research.

1985 Ann. Rev. Sociol. 11 7 There may be some further progress with motivational research.

1958 Public Opinion Q. 22 158/2 Content analysts, functional anthropologists, motivational researchers, mass communication analysts, sociologists of art.

1964 M. McLuhan Understanding Media xxii. 223 These tales from the Vienna Woods, dreamed up by motivational researchers.

1999 Marketing News (Nexis) 1 Mar. 20 Focus groups were developed by motivational researchers because they enable in-depth exploration of participants' opinions and reactions.

1968 Los Angeles Times 17 May (San Fernando section) 11/3 (advt.) Part-time motivational speaker.

1975 Forbes (Nexis) 15 May 89 Dr. Wilson does 200 bookings a year primarily for business gatherings. He's one of several ‘motivational’ speakers.

2000 D. Brooks Bobos in Paradise 141 We don't object much if tenured professors go off on lucrative lecture tours. Better them than yet another squad of motivational speakers.

1970 Chicago Tribune 8 Feb. g15 It started a whole new industry—motivational speaking.

1997 Mail on Sunday 10 Aug. (Night & Day section) 23/2 College graduates are now choosing motivational speaking as a legitimate career path.