单词 | narrowcaster |
释义 | narrowcastern. A broadcasting company or broadcast channel aimed at a particular segment of the population. ΘΚΠ society > communication > broadcasting > putting on or producing broadcast > [noun] > people involved in putting on broadcast script clerk1867 editor1881 programme builder1898 narrowcaster1930 story editor1930 sponsor1931 programme controller1934 scripter1936 lighting1956 producer1961 outside broadcaster1971 sound1972 programmer1978 1930 Los Angeles Times 22 Oct. ii. 4/1 Radio will have to learn that its offerings go to fans and folks on both sides. Else broadcasters will be narrowcasters. 1980 Newsweek (Nexis) 16 June 58 Broadcasters will survive only by emulating Turner and offering highly specialized fare—becoming, in effect, ‘narrowcasters’. 1987 Financial Rev. (Sydney) 10 Apr. 1/1 Powerplay..also owns the satellite narrowcaster, Sportsplay Television Systems Pty Ltd. 2000 Miami New Times (Nexis) 11 May These are the days of narrowcasters: If you want to watch a network about nothing but cooking, the Food Network awaits. This entry has been updated (OED Third Edition, June 2003; most recently modified version published online March 2022). < n.1930 |
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