self-liquidatorn.

Brit.

/ˌsɛlfˈlɪkwᵻdeɪtə/, U.S.

/ˌsɛlfˈlɪkwəˌdeɪdər/

Origin: Formed within English, by derivation. Etymons: self- prefix, liquidate v., -or suffix.

Etymology: < self- prefix + liquidate v. + -or suffix Compare earlier self-liquidating adj., self-liquidation n.

1. U.S. A person who supports projects, esp. public projects, which generate enough revenue to repay the investment made in them. Cf. self-liquidating adj. 1b. Now rare.

ΘΚΠ

society > trade and finance > financial dealings > types of money-dealing > [noun] > investment > investor > type of

pernora1325

rentier1650

fundholder1765

rentière1837

odd-lotter1903

self-liquidator1932

short-termist1987

1932 Sun (N.Y.) 26 May 28/3 Federal help should not exceed ‘the maximum which can properly be spent on..carefully planned..State and municipal improvements which will be self-liquidating’... The self-liquidators seem to have it.

1939 Washington C.H. (Ohio) Record-Herald 12 Aug. 4/2 Isn't there some sort of investment that the government can..get a return from?..The self-liquidators think so... Ultimately [the toll roads will]..have paid for themselves.

1953 Atlanta Jrnl. & Atlanta Constit. 12 July 2 f/4 Self-liquidators?..Those advocates of spending the public funds on projects that they like to call ‘self-liquidating’.

2. Marketing (originally U.S.). A promotional item or offer that generates enough revenue to cover its costs; a self-liquidating premium (premium n. 7). Cf. self-liquidating adj. 2.

ΚΠ

1944 Premium Practice Mar. 8/2 Mr. Cahill mentioned the following: (a) self-liquidators [etc.].

1962 G. Meredith Effective Merchandising with Premiums ii. iv. 37 It would be impossible to identify one promotion as the beginning of modern self-liquidator practice.

1970 R. Willsmer in G. Wills New Ideas in Retail Managem. xii. 170 Self-liquidating premium offers continue to lead the field... Only eight store-promoted self-liquidators were recorded.

1982 Billboard 20 Mar. 6/1 (advt.) Your company logo in full color is the dial of a handsome wristwatch... A timely idea for incentive,..self-liquidator, business gift.

2010 Professional Distributor Feb. 24/2 Since the customer pays for the self-liquidator, it costs you nothing.

This entry has been updated (OED Third Edition, January 2018; most recently modified version published online March 2022).

单词	self-liquidator
释义	self-liquidatorn. Brit. /ˌsɛlfˈlɪkwᵻdeɪtə/, U.S. /ˌsɛlfˈlɪkwəˌdeɪdər/ Origin: Formed within English, by derivation. Etymons: self- prefix, liquidate v., -or suffix. Etymology: < self- prefix + liquidate v. + -or suffix Compare earlier self-liquidating adj., self-liquidation n. 1. U.S. A person who supports projects, esp. public projects, which generate enough revenue to repay the investment made in them. Cf. self-liquidating adj. 1b. Now rare. ΘΚΠ society > trade and finance > financial dealings > types of money-dealing > [noun] > investment > investor > type of pernora1325 rentier1650 fundholder1765 rentière1837 odd-lotter1903 self-liquidator1932 short-termist1987 1932 Sun (N.Y.) 26 May 28/3 Federal help should not exceed ‘the maximum which can properly be spent on..carefully planned..State and municipal improvements which will be self-liquidating’... The self-liquidators seem to have it. 1939 Washington C.H. (Ohio) Record-Herald 12 Aug. 4/2 Isn't there some sort of investment that the government can..get a return from?..The self-liquidators think so... Ultimately [the toll roads will]..have paid for themselves. 1953 Atlanta Jrnl. & Atlanta Constit. 12 July 2 f/4 Self-liquidators?..Those advocates of spending the public funds on projects that they like to call ‘self-liquidating’. 2. Marketing (originally U.S.). A promotional item or offer that generates enough revenue to cover its costs; a self-liquidating premium (premium n. 7). Cf. self-liquidating adj. 2. ΚΠ 1944 Premium Practice Mar. 8/2 Mr. Cahill mentioned the following: (a) self-liquidators [etc.]. 1962 G. Meredith Effective Merchandising with Premiums ii. iv. 37 It would be impossible to identify one promotion as the beginning of modern self-liquidator practice. 1970 R. Willsmer in G. Wills New Ideas in Retail Managem. xii. 170 Self-liquidating premium offers continue to lead the field... Only eight store-promoted self-liquidators were recorded. 1982 Billboard 20 Mar. 6/1 (advt.) Your company logo in full color is the dial of a handsome wristwatch... A timely idea for incentive,..self-liquidator, business gift. 2010 Professional Distributor Feb. 24/2 Since the customer pays for the self-liquidator, it costs you nothing. This entry has been updated (OED Third Edition, January 2018; most recently modified version published online March 2022). < n.1932
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