单词 | body copy |
释义 | > as lemmasbody copy body copy n. the main body of text in an advertisement (or occasionally other document), excluding the headline, captions, etc.; cf. sense 6c. ΘΚΠ society > leisure > the arts > literature > a written composition > parts of a written composition > [noun] > body of composition textc1369 bodyc1405 contexta1530 contexturea1619 body text1892 body copy1926 1926 Bankers' Mag. Dec. 834/2 Let us next consider headline and body copy as a unit. 1971 F. K. Baskette Art of Editing (1977) xiv. 268 The editor gives the dummy to the printer, who assembles the type for body copy, headlines and pictures. 2005 E. Applegate Strategic Copywriting iv. 55 Now that the headline, subhead.., and slogan..have been written, it is time to write the body copy of the advertisement. < as lemmas |
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