| 单词 | the hard sell |
| 释义 | > as lemmasthe hard sell 1. Aggressive advertising, salesmanship, or promotion. Frequently in the hard sell. ΘΚΠ society > trade and finance > selling > [noun] > selling method or technique > types of branding1913 cross-selling1919 mass marketing1920 supermarketing1940 hard sell1945 market testing1947 sales drive1951 soft sell1953 rack-jobbing1954 switch selling1960 cold selling1961 telesales1962 telemarketing1963 loss-leading1964 test-marketing1964 pyramid selling1965 inertia selling1968 overselling1968 bundling1969 oversell1969 rack job1969 bounceback1970 party plan1973 sale-leaseback1973 up-marketing1975 sellathon1976 upselling1977 cold calling1978 cold call1980 network marketing1981 ambush marketing1987 green marketing1988 relationship marketing1988 freemium1994 e-tailing1995 1945 Advertising & Selling Aug. 102/3 [The] current ad..is a nice mixture of whimsy and hard sell. 1952 Business Week 9 Aug. 40 A few months ago everyone had keyed himself up to the ‘hard sell’. 1957 ‘E. McBain’ Con Man (1960) iii. 31 It's the hard sell and the soft sell, anywhere you go. 1961 Economist 14 Jan. 114/2 The need for the ‘hard sell’ is evident. 2007 New Yorker 17 Sept. 22/3 The protagonist..goes on the road with his hard-knocks partner, Clarence, delivering the hard sell in seedy hotel rooms throughout the South. < as lemmas |
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