单词 | above-the-line |
释义 | above-the-lineadjective 1. denoting entries printed above the horizontal line on a company's profit-and-loss account separating the entries that show how the profit (or loss) was made from the entries showing how the profit is to be distributed 2. (of an advertising campaign) employing an advertising agency to use the press, television, radio, cinema, and posters 3. (in national accounts) denoting transactions concerned with revenue shown above a horizontal line that separates them from capital transactions Compare below-the-line above the linea. accounting denoting entries above a horizontal line on a profit and loss account, separatingthose that establish the profit or loss from those that show how the profit is distributed b. denoting revenue transactions rather than capital transactions in a nation's accounts c. marketing expenditure on media advertising through an agency, rather than internally arranged advertising, such as direct mail, free samples, etc d. bridge denoting bonus points, marked above the horizontal line on the score card |
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