Customer goodwill is an important intangible asset of any business.
Collocations
COLLOCATIONS FROM THE ENTRY►intangible assets
intangible assets such as customer goodwill
COLLOCATIONS FROM THE CORPUSNOUN►asset
· The factors which, if present, indicate the transfer as a going concern largely relate to intangible assets.· Castle now carries audio copyrights under intangible assets at directors' valuation instead of at cost less amortisation.· The group's total intangible assets come to £13.922m, and total fixed and current assets to £24.869m.· The bank's accounts have just revealed that its intangible assets have shrunk alarmingly.· After a tortuous argument, the standard-setters agreed to let banks value and disclose their intangible assets in their balance sheets as well.· The problem lies in how intangible assets are defined and valued.
1an intangible quality or feeling is difficult to describe exactly: The island has an intangible quality of holiness.2intangible things have value but do not exist physically – used in business: intangible assets such as customer goodwill—intangibly adverb—intangible noun [countable usually plural]: intangibles like pension schemes and holidays