单词 | motivation research |
释义 | motivation research in British English (ˌməʊtɪˈveɪʃən rɪˈsɜːtʃ) noun ▶ USAGE The abbreviation for motivation research is MRthe application of psychology to the study of consumer behaviour, esp the planning of advertising and sales campaigns motivation research in American Englishnoun the application of the knowledge and techniques of the social sciences, esp. psychologyand sociology, to understanding consumer attitudes and behavior: used as a guide in advertising and marketing Also: motivational research Word origin [1950–55]This word is first recorded in the period 1950–55. Other words that entered Englishat around the same time include: International Gothic, action painting, allograph, drip-dry, hot lineExamples of 'motivation research' in a sentence |
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