the practice of making luxury products available to the mass market
Examples of 'massification' in a sentence
massification
The massification of these technologies fosters the transformation of cities into smart cities.
William Villegas-Ch, Xavier Palacios-Pacheco, Sergio Luján-Mora 2019, 'Application of a Smart City Model to a Traditional University Campus with a Big DataArchitecture: A Sustainable Smart Campus', Sustainabilityhttps://www.mdpi.com/2071-1050/11/10/2857. Retrieved from DOAJ CC BY 4.0 (https://creativecommons.org/licenses/by-sa/4.0/legalcode)
This thrust on the massification of higher education has resulted in a new problem-graduate unemployment.
Abdul Razak Jaffar, Norsiah A. Aziz 2014, 'Diversifying Employment Opportunities of Urban Planning Graduates in the Period ofUncertainty', International Journal of Built Environment and Sustainabilityhttp://ijbes.utm.my/index.php/ijbes/article/view/8. Retrieved from DOAJ CC BY 4.0 (https://creativecommons.org/licenses/by-sa/4.0/legalcode)
Turkey has witnessed a rapid massification in its higher education sector.
Pelin Deniz TEKNECİ 2016, 'Evolution of Turkish Higher Education System in the Last Decade', Yükseköğretim ve Bilim Dergisihttp://higheredu-sci.beun.edu.tr/pdf.php3?id=1717. Retrieved from DOAJ CC BY 4.0 (https://creativecommons.org/licenses/by-sa/4.0/legalcode)
Concepts such as education massification, competitive advantage of universities, quality assurance, university performance are widely discussed nowadays.
Mariana NICOLAE, Alexandra VITELAR 2013, 'Knowledge Transfer in Romanian Higher Education', Management Dynamics in the Knowledge Economyhttp://www.managementdynamics.ro/index.php/journal/article/view/6. Retrieved from DOAJ CC BY 4.0 (https://creativecommons.org/licenses/by-sa/4.0/legalcode)
Tremendous social changes have seen traditional values of elitism in university education giving way to the ‘massification' of education.
Chan Swee Heng 2012, 'Defining English Language Proficiency for Malaysian Tertiary Education: Past, Presentand Future Efforts', Advances in Language and Literary Studieshttp://www.journals.aiac.org.au/index.php/alls/article/view/478. Retrieved from DOAJ CC BY 4.0 (https://creativecommons.org/licenses/by-sa/4.0/legalcode)