milk the bull

milk the bull

old-fashioned To engage in an activity or enterprise that has no chance of succeeding. A bull is a male cow and cannot be milked. Everyone told us we were milking the bull when we set up our online store during the infancy of the Internet, but now we're one of the most successful companies in the world.See also: bull, milk

milk the bull (or ram)

engage in an enterprise doomed to failure.See also: bull, milk