sticky deal

Sticky deal

A new securities issue that may be difficult to sell because of problems in the market or underlying problems with the corporation.

Sticky Deal

An informal term for a new issue of securities that an underwriter has a difficult time placing with investors. This may occur because of problems with the market generally; for example, in a prolonged bear market investors are unlikely to be interested in a risky IPO. Alternatively, the sticky deal may result from well known or persistent problems with the issuer.

sticky deal

A new securities issue that an investment banker may find difficult to sell.