eCPM

(Effective Cost Per Mille) A calculation that enables the revenue received from different Google AdSense "channels" to be compared to each other by deriving their CPM. For tracking purposes, channels can be assigned to the pages that host the ads or to the style of ads. The eCPM is the revenue received from one impression multiplied by 1,000 (see below). See CPM and Google AdSense.

eCPM Formula eCPM = total $ / number of ads X 1,000

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eCPM

Acronym	Definition
eCPM➣Effective CPM (Cost Per Thousand impressions; advertising)
eCPM➣Ensemble contre la Peine de Mort (French: Together against the Death Penalty)
eCPM➣Effective Cost per Mille
eCPM➣European Center of Pharmaceutical Medicine (Switzerland)
eCPM➣European Christian Political Movement
eCPM➣Ecole Européenne de Chimie, Matériaux et Polymères (Strasbourg)
eCPM➣Engineering and Construction Project Management (training course; ProjectPro)
eCPM➣Engineering, Procurement and Construction Management
eCPM➣External Combustion Power Module

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