Buyer's agent

Buyer's Agent

A person or company that represents the potential buyer in a real estate transaction. The buyer's agent, in exchange for a commission or fee, attempts to negotiate the seller to a more favorable price and/or better terms. A buyer's agent contrasts with a real estate agent, who represents the seller.

Buyer's agent.

A buyer's agent represents a buyer in a real estate transaction, negotiating with the seller's agent for a lower price or a contract with more favorable terms.

A real estate agent or broker, on the other hand, represents the seller. Although that agent customarily shows the property to prospective buyers, his or her primary obligation is to the seller.