allurement

al·lure

A0219000 (ə-lo͝or′)v. al·lured, al·lur·ing, al·lures v.tr. To attract with something desirable; entice: Promises of quick profits allure the unwary investor.v.intr. To be highly, often subtly attractive: charms that still allure.n. The power to attract; enticement.

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[Middle English aluren, from Old French alurer : a-, to (from Latin ad-; see ad-) + loirre, bait (of Germanic origin).]

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al·lure′ment n.al·lur′er n.al·lur′ing·ly adv.

Thesaurus

Noun	1.	allurement - attractiveness; "its allurement was its remoteness"enticement, temptation - something that seduces or has the quality to seduce
	2.	allurement - the power to entice or attract through personal charmallure, temptingnessattractiveness, attraction - the quality of arousing interest; being attractive or something that attracts; "her personality held a strange attraction for him"invitation - a tempting allurement; "she was an invitation to trouble"
	3.	allurement - the act of enticing a person to do something wrong (as an offer of sex in return for money)solicitationenticement, temptation - the act of influencing by exciting hope or desire; "his enticements were shameless"

allurement

noun1. The power or quality of attracting:allure, appeal, attraction, attractiveness, call, charisma, charm, draw, enchantment, enticement, fascination, glamour, lure, magnetism, witchery.Informal: pull.2. Something that attracts, especially with the promise of pleasure or reward:bait, come-on, enticement, inducement, inveiglement, invitation, lure, seduction, temptation.

Translations

allettamento