Gimmicks collectively; the use of gimmicks.
it does what it says it does, with no design gimmickry
Example sentencesExamples
- Both clearly had a vision for the film, and not just an excuse to show off computer graphic gimmickry.
- She's a singer who takes a lot of artistic risks while never succumbing to gimmickry and pandering.
- There is a refreshing absence of gimmickry about her.
- They will try to buy time with a vast array of market manipulations and financial gimmickry.
- The issue has been used for political gimmickry.