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单词 brand extension
释义

Definition of brand extension in English:

brand extension

noun
  • An instance of using an established brand name or trademark on new products, so as to increase sales.

    Example sentencesExamples
    • Gore followed with GoreTex, the monster brand extension that produces waterproof, breathable fabrics.
    • But today, distilleries are increasingly taking on other sorts of spirit and wine barrels to give their spirits a unique lift, one they hope will make a hit with Scotch lovers and thereby create another brand extension.
    • They don't just want the 30th brand extension of some established service.
    • For 15 of those years, I also have owned a marketing company that specializes in licensing and brand extension.
    • A brand extension, Edge by Grand Slam, a collection of technical sport apparel, is slated to launch later this year.
    • His solution, currently embraced by 24 PGA Tour events, is to use the Internet to create a natural brand extension for sponsors and events.
    • And that's how we are showing that a superhero brand extension is possible, starting in the music side and going into every other key area of the global popular culture.
    • Putting the music into a more traditional television program is ‘first and foremost a brand extension for us,’ Harrison said.
    • However, he does voice strong - and often controversial - opinions on the issues of growth, brand management and brand extension.
    • While the additional income can be significant for a niche publisher skilled at licensing, general interest news publications are too big and too short on obvious product tie-ins to find redemption in brand extension.
    • It's brand extension of the Marines' now-famous saying: ‘No better friend, no worse enemy.’
    • There's a movie buried underneath all the brand extension; sadly, it's not a very good one.
    • And in the ultimate brand extension, he has brought his son into the act.
    • However, its ad-supported brand extension Lifetime Real Women will be offering fact-based programming targeted to women, along with some exclusive original series and true-story movies.
    • I'm quite prepared to accept that, in a thousand years, we'll live underwater - surely just a logical brand extension for Center Parcs.
    • Not a brand extension - but a first novel, all about place, politics, good and evil, violence.
    • Since the brand extension, the pay-per-views have generally consisted of four main-events wrestlers per roster, which to me makes for a much more entertaining show.
    • In the end, it will all come down to clever marketing of the brand extension.
    • I am also interested in his brand and brand extension.
    • None has produced any meaningful financial contribution and none has provided any brand extension to improve the perception of performance of the acquirer.
 
 

Definition of brand extension in US English:

brand extension

noun
  • An instance of using an established brand name or trademark on new products, so as to increase sales.

    Example sentencesExamples
    • There's a movie buried underneath all the brand extension; sadly, it's not a very good one.
    • It's brand extension of the Marines' now-famous saying: ‘No better friend, no worse enemy.’
    • A brand extension, Edge by Grand Slam, a collection of technical sport apparel, is slated to launch later this year.
    • Putting the music into a more traditional television program is ‘first and foremost a brand extension for us,’ Harrison said.
    • However, he does voice strong - and often controversial - opinions on the issues of growth, brand management and brand extension.
    • Gore followed with GoreTex, the monster brand extension that produces waterproof, breathable fabrics.
    • And that's how we are showing that a superhero brand extension is possible, starting in the music side and going into every other key area of the global popular culture.
    • And in the ultimate brand extension, he has brought his son into the act.
    • His solution, currently embraced by 24 PGA Tour events, is to use the Internet to create a natural brand extension for sponsors and events.
    • I am also interested in his brand and brand extension.
    • But today, distilleries are increasingly taking on other sorts of spirit and wine barrels to give their spirits a unique lift, one they hope will make a hit with Scotch lovers and thereby create another brand extension.
    • Not a brand extension - but a first novel, all about place, politics, good and evil, violence.
    • They don't just want the 30th brand extension of some established service.
    • However, its ad-supported brand extension Lifetime Real Women will be offering fact-based programming targeted to women, along with some exclusive original series and true-story movies.
    • While the additional income can be significant for a niche publisher skilled at licensing, general interest news publications are too big and too short on obvious product tie-ins to find redemption in brand extension.
    • None has produced any meaningful financial contribution and none has provided any brand extension to improve the perception of performance of the acquirer.
    • Since the brand extension, the pay-per-views have generally consisted of four main-events wrestlers per roster, which to me makes for a much more entertaining show.
    • For 15 of those years, I also have owned a marketing company that specializes in licensing and brand extension.
    • I'm quite prepared to accept that, in a thousand years, we'll live underwater - surely just a logical brand extension for Center Parcs.
    • In the end, it will all come down to clever marketing of the brand extension.
 
 
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更新时间:2024/12/23 15:11:11