ethnozoology
/ˌɛθnəʊzuːˈɒlədʒi/ /ˌɛθnəʊzəʊˈɒlədʒi/noun
The traditional knowledge and customs of a people concerning animals; the scientific study or description of this.
Origin
Late 19th century; earliest use found in American Anthropologist. From ethno- + zoology.