aidos
/ˈʌɪdɒs/noun
The ancient Greek concept of shame, modesty, or reverence, especially as a motivating force. Also (usually with capital initial): a personification or representation of this as a goddess, especially in sculpture, painting, etc.
Origin
Early 18th century; earliest use found in William King (1663–1712), writer. From ancient Greek αἰδώς shame, respect, reverence from αἴδεσθαι to stand in awe of, fear, of uncertain origin; perhaps ultimately from the same Indo-European base as ore.