lurid
adjective /ˈlʊərɪd/
/ˈlʊrɪd/
(disapproving)- too bright in colour, in a way that is not attractive
- She was wearing a lurid orange and green blouse.
- (especially of a story or piece of writing) presented in a way that is intended to shock
- lurid headlines
- The paper gave all the lurid details of the murder.
Word Originmid 17th cent. (in the sense ‘pale and dismal in colour’): from Latin luridus; related to luror ‘wan or yellow colour’.