PR
noun /ˌpiː ˈɑː(r)/
/ˌpiː ˈɑːr/
[uncountable]- the business of giving the public information about a particular organization or person in order to create a good impression (the abbreviation for ‘public relations’)
- a PR department/agency/campaign
- The article is very good PR for the theatre.
- a system that gives each party in an election a number of seats in relation to the number of votes its candidates receive (the abbreviation for ‘proportional representation’)