drawing card
noun /ˈdrɔːɪŋ kɑːd/
/ˈdrɔːɪŋ kɑːrd/
(North American English) (Australian English, New Zealand English 'drawcard)
- a person or thing that attracts people to a place, event, product, etc.
- The city's biggest drawing card is the carnival.
- Her casting in the lead role will be a major drawing card.