upscale

adverb

/ˌʌpˈskeɪl/

(North American English)

(British English upmarket)

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in a way that involves buying or selling goods and services that are expensive and of high quality opposite downscale

adjective

/ˌʌpˈskeɪl/

[usually before noun] (North American English)

(also especially British English upmarket)

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verb

/ˌʌpˈskeɪl/

Verb Forms

present simple I / you / we / they upscale	/ˌʌpˈskeɪl/ /ˌʌpˈskeɪl/
he / she / it upscales	/ˌʌpˈskeɪlz/ /ˌʌpˈskeɪlz/
past simple upscaled	/ˌʌpˈskeɪld/ /ˌʌpˈskeɪld/
past participle upscaled	/ˌʌpˈskeɪld/ /ˌʌpˈskeɪld/
-ing form upscaling	/ˌʌpˈskeɪlɪŋ/ /ˌʌpˈskeɪlɪŋ/

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upscale something to make something better, bigger or more powerful
- The pilot project will begin in three areas and then be upscaled to the entire state.
upscale something to change a product so that it will be used or bought by people who have more money or belong to a higher social class
- The complimentary snacks at the bar have been upscaled.

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