launchnoun [ C ]
uk/lɔːntʃ/us/lɑːntʃ/launch noun [ C ] (EVENT)
C1 an event to celebrate or introduce something new:
More examples
- The system has been plagued with glitches ever since its launch.
- The car has enjoyed modest success since its launch, but the Mark 2 version is expected to be far more popular.
- Our marketing people have come up with a great idea for the launch of the new model.
- The normally publicity-shy director will be making several public appearances for the launch of the movie.
- She wore a Dior gown for the launch.
Thesaurus: synonyms and related words
Advertising and marketing
- ad
- ad agency
- adman
- advert
- advertise
- CRM
- cross-promote
- cross-selling
- customer relationship management
- flier
- flyer
- mailshot
- obo
- ono
- overvalue
- own brand
- patter
- personal ad
- USP
- want ad
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launch noun [ C ] (LEAVE LAND)
C1 an occasion when a ship is put into water, or a spacecraft is sent into space, for the first time:
Thesaurus: synonyms and related words
Space travel
- astronaut
- astronautics
- autopilot
- blast
- command module
- cosmonaut
- earthbound
- flyby
- heat shield
- launch pad
- mission control
- moon buggy
- retrorocket
- rocket
- rocket ship
- spacecraft
- spaceman
- touchdown
- tracking station
- UFO
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launch noun [ C ] (BOAT)
a boat that has an engine and carries passengers for short distances, especially on a lake or a river, or from the land to a larger boat
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Boats & sailing craft
- buoy
- canoe
- catamaran
- cruiser
- dugout
- gondola
- kayak
- longboat
- motorboat
- narrowboat
- outboard motor
- pedal boat
- punt
- riverboat
- rowing boat
- sampan
- speedboat
- trimaran
- windsurfer
- yacht
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launchverb
uk/lɔːntʃ/us/lɑːntʃ/launch verb (BEGIN)
B2 [ I or T ] to begin something such as a plan or introduce something new such as a product:
More examples
- There are plans afoot to launch a new radio station.
- The Glasgow-based company is to launch a stock-market flotation this summer.
- The company is poised to launch its new advertising campaign.
- The government is planning to launch a benchmarking scheme to guide consumers.
- They're about to launch a campaign to unionize workers at all major discount supermarkets in the area.
Thesaurus: synonyms and related words
Inventing, designing and innovation
- architect
- artificer
- authoring
- blueprint
- cad
- coin
- computer-aided design
- ergonomics
- father
- founding father
- guinea pig
- improvisation
- innovate
- mint
- pioneer
- redesign
- research
- research and development
- robotics
- tech
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launch verb (SEND)
C1 [ T ] to send something out, such as a new ship into the water or a spacecraft into space:
to jump with great force:
More examples
- A spokesman for the dockyard said they hoped to launch the first submarine within two years.
- On that type of aircraft carrier, a catapult was used to help launch aircraft.
- The boats were launched in high seas.
- When is the rocket due to be launched?
- They plan to launch the rocket next year.
Thesaurus: synonyms and related words
Space travel
- astronaut
- astronautics
- autopilot
- blast
- command module
- cosmonaut
- earthbound
- flyby
- heat shield
- launch pad
- mission control
- moon buggy
- retrorocket
- rocket
- rocket ship
- spacecraft
- spaceman
- touchdown
- tracking station
- UFO
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