own brandnoun [ C ]
uk/ˌəʊn ˈbrænd/us/ˌoʊn ˈbrænd/UK US store branda product that has the name of the shop that sells it, rather than the name of the company that made it:
[ before noun ] own-brand cosmetics
Thesaurus: synonyms and related words
Advertising and marketing
- ad
- ad agency
- adman
- advert
- advertise
- copywriter
- CRM
- cross-promote
- cross-selling
- customer relationship management
- flier
- flyer
- mailshot
- obo
- ono
- overvalue
- patter
- personal ad
- PR
- want ad
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