单词 | lucrative |
释义 | lucrative (once / 1338 pages) adj Use lucrative to refer to a business or investment that makes money. The drug trade has proved very lucrative, if dangerous, for people willing to risk their lives to take part in it. This adjective is from Latin lucrātīvus, from lucrātus, from lucrārī "to profit," from lucrum "profit." In Latin, lucrum also meant "greed," a negative sense preserved in the English phrase filthy lucre "shameful profit or gain." But there is no shame in the sense of lucrative––if you're lawn mowing job proves lucrative over the summer, you might be able to buy yourself an old car. WORD FAMILYlucrative: lucratively, lucrativeness USAGE EXAMPLESThe latest letter of credit also raises concerns about the holiday season, the most lucrative time of year for retailers, Hebert said. Seattle Times(Dec 29, 2016) There, he built the third most lucrative disability firm in the nation. Seattle Times(Dec 29, 2016) They were also supposed to encourage farmers to abandon the cultivation of opium poppy, the region’s most lucrative cash crop. New York Times(Dec 28, 2016) adj producing a sizeable profit Syn moneymaking, remunerative profitable yielding material gain or profit |
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