单词 | publicity |
释义 | publicity (once / 633 pages) n Publicity is a public message whose purpose is to let people know about something, like a concert or a new product. If you go around town putting up posters that advertise a community production of "Annie," you are helping with the play's publicity. In the business world, it's common to hear the terms "publicity campaign" and "publicity stunt." Originally, the word publicity was used to mean "condition of being public," and it wasn't until 1826 that it took on a marketing or advertising meaning. WORD FAMILYpublicity: publicist, publicities+/public: nonpublic, publically, publicise, publicity, publicize, publicly, publics, semipublic/publicise: publicised, publiciser, publicising/publicist: publicists/publicize: publicized, publicizer, publicizes, publicizing/publicizer: publicizers/semipublic: semipublicly USAGE EXAMPLESMr. Adams, a 56-year-old former police captain, now needs a new publicity photo. New York Times(Jan 02, 2017) Bad publicity and worried stockholders were enough to bring a company to heel. The New Yorker(Jan 01, 2017) He was so mentally and physically exhausted he barely moved for two weeks after his publicity tour ended. New York Times(May 02, 2016) 1n a message issued in behalf of some product or cause or idea or person or institution Syn|Hypo|Hyper packaging, promotion, promotional material buildup highly favorable publicity and praise PR, public relationsa promotion intended to create goodwill for a person or institution blurb, endorsement, indorsementa promotional statement (as found on the dust jackets of books) ballyhoo, hoopla, hype, plugblatant or sensational promotion pitch, sales pitch, sales talkpromotion by means of an argument and demonstration ad, advert, advertisement, advertising, advertizement, advertizinga public promotion of some product or service sales promotionpromotion that supplements or coordinates advertising direct mailadvertising sent directly to prospective customers via the mail preview, prevue, traileran advertisement consisting of short scenes from a motion picture that will appear in the near future advertorialan advertisement that is written and presented in the style of an editorial or journalistic report maileran advertisement that is sent by mail newspaper ad, newspaper advertisementa printed advertisement that is published in a newspaper commercial, commercial messagea commercially sponsored ad on radio or television bill, broadsheet, broadside, circular, flier, flyer, handbill, throwawayan advertisement (usually printed on a page or in a leaflet) intended for wide distribution teaseran advertisement that offers something free in order to arouse customers' interest top billingthe advertisement of a star's name at the top of a theatrical poster content, message, subject matter, substance what a communication that is about something is about 2n the quality of being open to public view the publicity of the court room Hyper quality an essential and distinguishing attribute of something or someone |
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