| 释义 |
tie-in
I. \ˈ ̷ ̷ˌ ̷ ̷\ noun
(-s)
Etymology: tie in
: something that ties in: as
a.
(1) : an advertisement by a retail dealer that is placed near or coordinated with a related advertisement by a manufacturer
(2) : an advertisement that is coordinated with some topical matter (as a specific holiday)
(3) : an advertisement that fixes attention on an idea by presentation of two or more of its aspects (as by punning allusion)
(4) : comment uniting in one advertisement two otherwise separate advertising items; also : similar comment in other than advertising writing
b. : the electrical joining of two power systems so that each can furnish power to the other
c. : an article or right to purchase that is only available under a tie-in arrangement
d. : an obscure or secret relation
< there is evidently some tie-in between delinquency and divorce >
< suspected a tie-in between his assistant and the opposition >
II. \ˈ ̷ ̷| ̷ ̷\ adjective
Etymology: tie in
: allowed by a seller only on condition of attendant purchase of another product or fulfillment of an attendant agreement
< a tie-in sale >
also : involving the use of tie-in sales
< tie-in merchandising > |