| 释义 |
catchword
\ˈ ̷ ̷ˌ ̷ ̷\ noun
1. : an identifying or distinguishing word: as
a. : a word standing under the right-hand side of the last line of text on a book page that repeats the first word of text on the following page — called also direction word
b. : either one of the pair of terms placed to right and left of the head of a page of an alphabetical reference work (as a dictionary) indicating the alphabetically first and last entries or articles on the page — called also guide word
2.
a. : a usually sloganlike and telling word or expression caught up and repeated so that it becomes representative of a political party or belief, a school of thought, or a point of view
< worlds of contemporary controversy with their catchwords, their insensitive condemnations, and the callow proofs — Times Literary Supplement >
b. : a word or phrase distinctive of a subject, scheme of thought, or point of view used especially for effect by one having only superficial acquaintance with the subject or scheme of thought
< the freeing of mankind from labels and catchwords — Times Literary Supplement >
c. : a catchy word or phrase devised especially for advertising purposes |