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单词 self-mailer
释义

self-mailern.

Brit. /ˌsɛlfˈmeɪlə/, U.S. /ˌsɛlfˈmeɪlər/
Origin: Formed within English, by derivation. Etymons: self- prefix, mailer n.2
Etymology: < self- prefix + mailer n.2 Compare self-mailing adj.
U.S.
A piece of paper or card, esp. one containing advertising material, designed to be sent by post without being enclosed in a separate envelope, typically by being folded and secured by means of a gummed edge. Also attributive, chiefly in self-mailer envelope.
ΘΚΠ
society > communication > correspondence > letter > mail > [noun] > item sent by post > specific
book packet1775
self-mailer1915
1915 Printers' Ink 11 Mar. 92/2 Mr Woodruff classified direct advertising matter..into the various physical forms, as self-mailers, house organs, placards, novelties, etc.
1963 Publishers' Weekly 2 Sept. 28/1 Two types of mailing pieces have been prepared for the book trade: a self-mailer and a statement enclosure.
1981 Old-house Jrnl. Dec. 295 This page folds into a self-mailer envelope!
2008 M. Crum & M. L. Turner Compl. Idiot's Guide to Graphic Design xxi. 252 The simplest self-mailer uses a standard-size sheet folded once or twice.
This entry has been updated (OED Third Edition, January 2018; most recently modified version published online March 2022).
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n.1915
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