| 单词 | brand identity | 
| 释义 | > as lemmasbrand identity   brand identity  n. Advertising and Marketing a set of attributes designed to distinguish a particular firm, product, or line, with the intention of promoting awareness and loyalty on the part of consumers. ΚΠ 1927    Los Angeles Times 1 Mar.  i. 15 		(advt.)	  				Sun-maid has intrenched itself in a firm, dependable position premised upon stable prices and brand identity. 1961    Times 20 Dec. 15/7  				The brand identities of Prestcold and English Electric will be retained and each company will continue to market individually. 2003    Creativity May 34  				Chase works across a range of design disciplines including brand identity, package design, motion graphics and environments. < as lemmas  | 
	
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