asset play

Asset play

A company with assets that are not believed to be accurately reflected in its stock price, making it an attractive buy or play.

Asset Play

A stock with a net asset value above its market capitalization. An asset play is undervalued and therefore is considered to be a good stock to buy. See also: Wallflower.

asset play

A stock with a market price considerably lower than the value of the firm's assets on a per-share basis. For example, a paper company may operate in an extremely competitive market and earn minimal profits. However, a financial analyst may believe investors are concentrating on poor earnings and are pricing the stock in a manner that does not consider extensive and valuable timber and real estate holdings and thus does not reflect the stock's current market price. Thus, the stock is an asset play.