| 单词 | skimming price |
| 释义 | skimming priceskimming pricea pricing policy that involves charging a comparatively high PRICE for a product to secure large profit margins. This policy will be adopted by a firm where consumers are not expected to be price-sensitive, that is, demand is price-inelastic (see PRICE ELASTICITY OF DEMAND). See PRODUCT LIFE CYCLE, PENETRATION PRICE. |
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