consumernoun [ C ]
uk/kənˈsjuː.mər/us/kənˈsuː.mɚ/B2 a person who buys goods or services for their own use:
The new rates will affect all consumers, including businesses.
consumer rights/advice
More examples
- Agricultural companies have failed to convince consumers that GM foods are safe.
- A poll was conducted to gauge consumers' attitudes.
- What the problem comes down to is 'Will the consumer be willing to pay more for a higher quality product?'
- Low consumer demand has forced us to mark down a wide range of goods, sometimes by as much as 30%.
Thesaurus: synonyms and related words
People who buy things
- bidder
- buyer
- client
- custom
- customer
- customer base
- market
- patron
- patronage
- personal shopper
- prosumer
- purchaser
- rag-and-bone man
- ragman
- shopper
- sniper
- subscriber
- trader
- tradesman
- tradespeople
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