释义 |
nichemanship, n. Comm.|ˈnɪtʃmənʃɪp, ˈniːʃmənʃɪp| [f. niche n. + -manship.] The strategy of (or skill in) identifying and exploiting a niche in the market: see *niche n. 3 d.
1982Peters & Waterman In Search of Excellence vi. 183 Nichemanship is not always tidy. But it works. 1984Fortune 19 Mar. 105/1 One strategy that has worked is nichemanship, as practiced by Jerry Sanders of Advanced Micro Devices. 1986Aslib Proc. Apr. 127 Producers and vendors are extremely conscious of the need for perceived high quality services in an extremely volatile and competitive marketplace. ‘Nichemanship’ is the order of the day in the information industry. 1986Business Rev. Weekly 29 Aug. 56/2 The only sensible strategy for non-bank financial institutions is nichemanship. 1988Financial Times 5 Oct. (Survey Suppl.) p. vii/1 Dr D. R. Francis Narin..is a successful practitioner of what James H. Kennedy..of Consultants News, calls ‘nichemanship’. Small consultants must find specialities to succeed as the number of consultants is growing faster than the appetite of clients. |